The Premier Group Philosophy

At the Premier Group, our philosophy is best defined as “working to achieve the harmonious alignment of success.” It is our belief that everything is inter-connected, so that if our business is to achieve the goals we’ve set, we need the support and cooperation of everyone involved. At Premier we work hard to maintain the perfect balance between the interests of our business, and those of society and our employees because this is the key to long-term success for everyone.

At the Premier Group, we apply this philosophy to our six major units: consumer product business; real estate and hotel group business; information technology business; financial service car rental and transportation service business; environmental business and social sustainability development. In all of these areas, our concern is not just for what is good for our business, but what’s good for society, the local communities and the people who work for us. This is the balance that will lead to sustainable, long-term success.

There are five core values that underlie everything we do.

1. Quality : To assure quality improvement in all aspects

2. Creativity : To Adopt New Ideas that Promote Sustainable Development

3. Mutual Benefit : To work for the mutual benefit of our staffs, organization and society

4. Collaboration : To promote collaboration between teams to maximize efficiency

5. Moral & Ethics :  To uphold moral and ethical standards and the beauty of the Thai identity

A commitment to these core values will steer the Premier Group to the fulfillment of our vision: To be leading Thai corporation that enhances society, promotes organization and motivates staff to achieve sustainable success and harmony.

 

Utilizing business expertise to solve social problems

With the current world situation changing rapidly, information technology has become an essential part of driving the business operations of organizations in every sector. Whether it is a financial business, industrial business, product trading business, or service business, as well as medium and small businesses, information technology systems have been introduced as an important mechanism to build potential to enhance the management of various systems that are complicated to be able to work conveniently, quickly, increase efficiency in business operations, secure corporate and customer data, to create sustainable growth for the organization and increase its competitiveness. In an era where the world is driven by digital, collecting extensive data (Big Data) requires modern technology to support large, complex, and diverse data. Indeed, it is necessary to rely on knowledgeable personnel with expertise in managing and planning IT infrastructure systems to take charge of improving information security so that organizations can cope with cyber threats and utilize big data with maximum efficiency.

DCS is the Total Enterprise Solution and Service Provider since 1986. DCS has its own developed products and products from world-class leading IT companies, which we have appointed as their distributors. Also, DCS offers modern and high-quality information technology services with international standards to efficiently respond to customer needs. DCS also promotes employee skill development through technical skill and essential skill training to increasing employees’ potential to better understand the technology and offer good products and services those best fit to the needs of customers.

Leveraging expertise in business operations to empower and enhance our client’s business efficiency and effectiveness is crucial for maximizing organizational outcomes. This approach also includes efforts to mitigate environmental impact by reducing wasteful resource use and fostering sustainability for our clients across the private and public sectors. Our support extends to various industries, including mid-sized to large enterprises, service businesses, hospitals, insurance companies, transportation and logistics, communications and telecommunications, real estate, and many more. These key sectors are vital in driving the country’s economy towards sustainable growth.

Collaboration for Good Society

With the vast, diverse, and complex social issues prevalent today, simply leveraging expertise from business operations to create sustainability is insufficient to generate significant positive impact or large-scale societal change. To effectively address these problems and yield substantial results for society, it is necessary to encourage, extend, and support collaborations with organizations dedicated to social development causes.

DCS has continuously integrated social development principles into a business. DCS utilizes knowledge, expertise, resources, and capabilities to address social issues through business operations. This includes extending cooperation and enhancing the value chain with partners and customers with the commitment to alleviate social problems and create broader positive impacts and allocating 5% of net profits to support sustainable social development initiatives within the Premier Group of Companies through the Collaboration for Good Society project. This public-benefit platform serves as a tool to amplify social efforts that lead to “equity” and “sustainability,” fostering collaboration with various social projects that address issues in various areas such as children and youth, environmental conservation, public health, and anti-corruption. This approach aims to broaden participation and drive large-scale systemic change beyond what an individual organization can achieve.

DCS is well aware that employees play a crucial role in achieving sustainable collective success. They utilize their expertise to address social issues and contribute to creating a sustainable society environmentally and socially with good governance. DCS focuses on instilling social conscience and responsibility into employees by encouraging the use of core values to the extent that they become inherent traits of Premier People. We provide opportunities for employees to participate in social development efforts by collaborating with various foundations, projects, and cooperative organizations on a wide range of social issues. These include improving the quality of life for children and youth, enhancing educational standards, addressing child malnutrition, environmental conservation, and sustainable social participation mechanisms. The goal is to help employees understand social issues and recognize their potential and efforts to create a better society.

  About DCS

The Total Enterprise IT Solution and Service Provider

Datapro Computer Systems Co., Ltd. (DCS), founded in December 1986, is a member of Premier Technology Public Company Limited (PT) under Premier Group of Companies. DCS has continuously equipped itself with leading IT solutions and services with the strong intention to position itself as a Total Enterprise IT Solution and Service Provider. DCS serves over 1,000 customers in various industries with a broad spectrum of solutions and after-sales services. Our continuous certification in many awards and recognitions demonstrates our achievement and recognition as business partners of the world’s leading IT vendors.

 

Business Operation Strategy

DCS emphasizes providing customer services to strengthen and create its customer business’s accomplishment. Moreover, our team is well knowledgeable about products & services and is able to give customers the product information and provide services in line with individual customer demand effectively. DCS also highlights creating good relationships with customers and offers long-term services that align with our missions :

• To produce quality products and services.

• To present a new concept in developing quality of life, society, and environment.

• Conducting business is mutually beneficial to employees, organization, and society.

• To incorporate the knowledge and ability to co-create ideas.

• Implement the principles of good governance and adhere to morality and ethics in the traditional Thai way.

 

As a Total Enterprise IT Solution Provider, professional skill development is essential. DCS has been investing in providing our professionals with both soft skills and technical skills development. Besides, our IT infrastructure for our professionals always uses the updated technologies as their learning support and expertise to empower the value of customers’ IT investment. DCS also hires business experts to educate and update the latest trends for our professionals to implement the technology that aligns with business requirements.

Quality of services is the primary factor in achieving the business goal. To ensure and continuously improve the quality of services, DCS has aligned IT service processes to comply with world-class standards, which are ISO20000 (Service Management System) and ISO27001 (Information Security Management).

 

   

   

   

Premier Group Policy